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Blog

    News

    fortune-logo

    June 13, 2014

    These big data companies are ones to watch

    ...

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    CMS Wire logo

    May 19, 2014

    Big Data Bits: Data for All Edition

    ...

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    dataconomy

    May 19, 2014

    A Good Week for Startups: Splice Machine and Platfora Present New Software

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    silicon angle

    May 17, 2014

    What you missed in Big Data: startups return to the spotlight

    ...

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    logo-informationmanagement-transN

    May 16, 2014

    Platfora, SAS, WhereScape, Others Announce New or Updated Products

    ...

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    datanami

    May 15, 2014

    Three Key Data Types for Hadoop Analytics

    ...

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    business insider

    May 14, 2014

    12 Hot Data Center Startups To Watch

    ...

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    logo_pcworld

    May 14, 2014

    Platfora update puts Hadoop’s power in business users’ hands

    ...

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    insidebigdata logo

    May 14, 2014

    Platfora Announces Update to its Full-Stack Analytics Platform

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    datanami

    April 25, 2014

    Your Refrigerator is Full…of Big Data

    ...

    Read More

      If you were to liken analytics to the car market, Platfora would be Tesla and SAS would be Mercedes.

      Information Week

      Business users don’t care about the underlying mechanisms for speeding Hadoop performance; they care about the ease of performing analytics and the range of analytics that they can perform – and that is Platfora’s key opening to the enterprise market.

      Ovum Research

      Platfora’s new release has some pretty sweet features.

      GigaOM

      Platfora Big Data Analytics 3.0, a Hadoop-based business intelligence solution that lets users correlate event-driven data to better contextualize metrics. It also packs an object-based “data catalog” that structures information around customers, products and others points of interest.

      SiliconANGLE

      Platfora Big Data Analytics 3.0 masks the complexity of Hadoop and allows business users to visualize and see patterns and paths of interaction across structured data sets and the massive new data sets of Web/clickstream, mobile, events and the Internet of Things.

      Information Management

      It’s offering entirely new technology that fills lots of gaps in exploration, analysis and visualization on top of Hadoop.

      InformationWeek

      Platfora is quickly making its way up the Big Data foodchain.

      SiliconANGLE

      Scrambling for a middle ground amid these two extremes is San Mateo-based startup Platfora, whose strategy is to disrupt the disruptors.  With a bold proclamation, "BI is BS," Platfora is reintroducing its own Big Data Analytics Platform (BDAP) as version 3.0.

      Tom’s IT Pro

      We see great use cases for this new platform in the market . . . these improvements in the Platfora capability can have a direct and immediate impact on a wide range of missions and organizations.

      Analyst One

      Unlike other traditional BI tools, Platfora makes it possible for key decision makers to tap directly into the power of Hadoop, enabling us to know more and make fact-based decisions that result in better customer experiences and increased business effectiveness.

      Disney

      We believe that in the future, most decisions will be based on data. If we have the ability for every Edmunds employee to make decisions based on data, we will have a huge advantage over our competitors. Our users recognized the power of Platfora immediately, literally within seconds of using it.

      Gregory Rokita, Senior Director of Architecture | Edmunds.com

      Before Platfora, we were only able to slice and dice data on two dimensions on a narrow set of our data, and this limited our ability to truly understand how the market was changing across multiple touch points. Now that we’ve implemented the Big Data Analytics platform, we are able to scale to any number of dimensions against all of our data. We've easily integrated Platfora with our production systems, so that all employees at MdotM can answer complex questions, not just the technical team. This allows us to more personally engage with our customers and quickly understand changing market conditions.

      Sourabh Niyogi, CEO | MdotM

      Platfora Big Data Analytics allows us to visually analyze the huge amount of data we have in Hadoop effortlessly and beautifully. We are excited to be a design partner on Platfora's next generation of event analysis and segmentation capabilities.

      Tobi Lutke, CEO | Shopify

      At Disney-ABC Television, we believe that Big Data Analytics gives us the facts to continually improve the user experience and product for our viewers. The media landscape has evolved dramatically with the convergence of streaming video, mobile consumption, and over-the-top technologies. Our goal is to obtain deep customer insights that enable us to be in lock-step with where our consumers are going. Unlike other traditional BI tools, Platfora makes it possible for key decision makers to tap directly into the power of Hadoop, enabling us to know more and make fact-based decisions that result in better customer experiences and increased business effectiveness.

      Khai Tran, Senior Manager, Digital Media | Disney ABC

      At TUI Travel, Platfora Big Data Analytics is helping us unite 220 separate business entities into a seamless, high-performance, data-driven business," said Dr. Karl Geiger, Innovation, Data and Tools at TUI Travel PLC, a leading global travel company with £15 billion in revenues. "Platfora not only accelerates our results – some analytics tasks which once took weeks can now be completed in 20 minutes – it allows us to do things which before were simply not possible. Instant access to all available data puts vital information into the hands of our business decision makers and enables us to bring unprecedented value to our customers.

      Dr. Karl Geiger, Innovation, Data and Tools | TUI Travel

      Platfora Big Data Analytics has enabled us to quickly understand precisely how advertising investments influence consumer behavior. We are now able to easily integrate and visualize TV spot data, fine-grained web site traffic metrics on AutoTrader.com and car dealer inventory to better understand the influence on the consumer’s journey. As an example, with Platfora, we were able to quickly create repeatable vizboards that demonstrated immediate consumer behavior shifts on AutoTrader.com influenced by OEM TV ads during the SuperBowl. This effort would have been nearly impossible with our legacy business intelligence tools and it would have cost significantly more money and time.

      Ed Smith, CTO | AutoTrader

      The Unisys Big Data Science Team together with our Enterprise Services division use Platfora Big Data Analytics integrated with R to help us build new data-driven products and services for our government and commercial clients,” said Todd Zullo, Practice Director, Big Data Analytics at Unisys. “With Platfora, we can now analyze structured data along with unstructured text – such as email, chat and comments – to improve overall IT service quality, develop future-state forecasts for better staffing strategies and reduce costs through the creation of machine-learning algorithms that automate manual tasks.

      Todd Zullo, Practice Director, Big Data Analytics | Unisys

      “With Platfora, we can shave weeks off the time to reach first discoveries on new data sets and at the same time expand the types of data we include in analysis,” said Andrew Robbins, CEO and founder of Paytronix, a customer insight services and loyalty program provider to restaurants. “Not only has Platfora simplified our Hadoop workflow, but the big data analytics platform will also make it easier to integrate social media, mobile, online and in-store data to reinvent what loyalty marketing means to restaurateurs and their guests.”

      Andrew Robbins, CEO and founder | Paytronix

      With Platfora’s Big Data Analytics platform, Vivint is able to combine different types of data and analyze the information in new ways. These new insights allow us to make constant improvements to our suite of home automation products. Platfora’s easy-to-use yet powerful platform has helped Vivint maintain its position as the leader in the home automation market and enables our company to better execute our mission of bringing simple, affordable home automation technology to the masses.

      Brandon Bunker, Senior Director of Customer Analytics and Intelligence | Vivint

      At Shopify, understanding and improving the online merchant experience is central to what we do, Platfora Big Data Analytics allows us to visually analyze the huge amount of data we have in Hadoop effortlessly and beautifully. We are excited to be a design partner on Platfora’s next generation of event analysis and segmentation capabilities.

      Tobi Lutke, CEO | Shopify

        We can help.

        We'd love to show you why Platfora is the #1 Big Data Analytics platform that puts big data directly into the hands of line-of-business people through self-service analytics. If you're considering Big Data Analytics, or just want more information, we're happy to answer all your questions. Simply fill out the form and we'll be in touch.

        Getting started with Platfora